LOGO CREATION WITH GRAPHIC STANDARDS MANUAL
Our budgets for creating a logo, always include the steps below, and the preparation of the Graphic Standarts Manual.
Initially we need some information so we can begin the process of creating the logo:
The name of the company and signature for the logo. A brief description of your products and services, who are your competitors and all the information that you consider important to better characterize your business.
The following is a brief phase of study and research, trying to find companies in the same business segment, assessing their image and raising as much information as possible.
Normally, when creating a logo, we always present two proposals in model with vertical and horizontal versions of the logo, color and black and white logo behavior, behavior on photography as well as its application on business cards, writing paper and envelope paper.
We believe that this form of presentation will help you to see a little better some of the potential of your new brand.
After the final approval, we carry out the final artwork.
The artwork will be delivered in vector in EPS and PDF formats.
The Logo Graphic Standarts is a document that contains the specifications, recommendations and standards for the use of the logo.
The main purpose of this manual is to ensure that your brand maintains its visual properties, correct application, reading and identification.
In it you can find some recommendations and specifications, such as:
• Constructive Logo Logic, Elements (ex.: symbol, name, description, signature.);
• Horizontal and Vertical versions;
• Minimum Spaces protection / safety margin;
• Minimum dimensions;
• Chromatic References, composition of colors used in pantones, cmyk, rgb;
• Behavior on backgrounds, color, black and white, photographic backgrounds;
• Typography, font used.
Get our Logo Graphic Standarts on this link.
Stationary is also an important part of the visual identity of a company. After the creation of the logo it is necessary to develop a whole range of graphic and digital elements that identify the company and should be prepared in a consistent manner and in accordance with the logo.
We develop all promotional and editorial communication in order to promote and enhance the development of your company.